This Privacy Policy applies to this website ( www.requityhomes.com ) and other websites, mobile applications, other online products and services, and to personal information collected offline, for example, through a home showing or by way of our leasing or other agreements (collectively, the “Services”), operated by Requity Homes Inc. (“Requity Homes,” “we,” “us,” and “our”). This Privacy Policy also explains the choices you have about the way this information is collected and used. If we make any revisions that materially change the ways in which we use or share personal information previously collected from you, we will give you the opportunity to consent to such changes before applying them to that personal information to the extent required by law. We encourage you to periodically review this Privacy Policy to keep up to date on how we are handling your personal information.
We will obtain your consent for the collection, use or disclosure of your personal information except where the law permits otherwise. Consent may be expressed or implied. In determining what form of consent is appropriate, we will take into account both the sensitivity of the personal information and the purposes for which we will use the information. Individuals may withdraw consent to the collection, use or disclosure of their personal information. Upon notice of withdrawal of consent, Requity will notify the individual of the likely consequences of withdrawing and, except where otherwise required or permitted by law, will stop collecting, using or disclosing the personal information as requested.
We receive, collect and store any information you enter on our website or provide us in any other way, including information provided to us when submitting an application. In addition, we collect the Internet protocol (IP) address used to connect your computer to the Internet; login; e-mail address; password; computer and connection information and purchase history. We may use software tools to measure and collect session information, including page response times, length of visits to certain pages, page interaction information, and methods used to browse away from the page. We also collect personally identifiable information (including name, ID photo, email, password, Social Insurance Number, date of birth, communications), payment details (including credit card information), banking information (including statements and pay stubs), credit information (including notices of assessment, credit reports, returns), comments, feedback, product reviews, recommendations, and personal profile.
We collect information from you directly, at the time that you supply information to us via the Services. For instance, if you contact us to subscribe to our Services, ask questions, or provide us feedback about the Services or any of our Products or Services, we may store your communications, including any personal information you include in them, so we can effectively respond to you. If you do not want us to directly collect your personal information, please do not provide it to us.
We may collect information passively, while you are visiting or interacting with the Services. This information may consist of the following items: website visitors’ IP address, IP address-related information, system Media Access Control address, network configuration information, network device information, browser plug-in type and versions, and operating system.
a) Cookies, Web Beacons, and Similar Technologies: One particular way that we collect information passively is through cookies, web beacons, and other similar technologies. Cookies or web beacons serve to improve your experience when visiting the Services. Cookies are small text files placed on your device that uniquely identify your device and which a website can transfer to a consumer’s hard drive to keep records of his or her visit at a website. Web beacons are small pieces of information that are embedded in images on the pages of websites. We may use cookies, web beacons, or similar technologies to improve your experience on the Services, such as remembering you when you return to the Services, anonymously track interest in and collect aggregate information on the Services, and analyze traffic patterns on the Services. You may set most browsers to notify you if you receive a cookie, or you may choose to block cookies with your browser, but if you do, you may not be able to take advantage of personalized features on the Services. Some of the cookies we use may be more persistent in nature. These persistent cookies may not be deleted when your cookies are deleted. Please check your browser and browser settings to determine where these types of cookies are stored and whether and how they may be deleted. In any event, if you reject our cookies, you may still use the Services, but you may be limited in some of the features. We may also work with service providers that use cookies and web beacons to collect information about your visits to the Services and to other websites you may visit, and to serve advertisements to you across the Internet based on that information.
b) Google Analytics: To help facilitate the delivery of relevant content, we use Google Analytics and have implemented the following Google Advertising Features: Remarketing, Impression Reporting, and Demographics and Interest Reporting. We use Google Analytics cookies and other Google advertising cookies. You can opt out of the Google Analytics Advertising Features we use by indicating your preference using the interest-based opt-out link. Google also provides a complete privacy policy, and instructions on opting out of Google Analytics. Note that Google’s opt-out mechanism is specific to Google activities and does not affect the activities of other ad networks or analytics providers that we may use.
We may utilize other third party data analytics tools to identify how users engage with the Services and to provide us with information regarding our users.
We may also collect or receive information from other sources including third party information providers and third party platforms.
We use your information primarily as necessary to provide you with the Service, including in one or more of the following ways:
a) Communications: As permitted by law (and after obtaining CASL-compliant consent where necessary), we may use your information to communicate with you about your qualification, account, inquiries, our company, and related news, as well as to send you promotional emails, surveys, newsletters, or notifications.
b) Advertising, Marketing, and Promotions: We may use your information for generating web analytics to compile user information for marketing purposes, advertising, conducting marketing analysis, providing you with recommendations for products or services based on your profile, and promotional material planning and distribution.
c) Service and Web Services Improvement: We may use the information about your use of our Products and Services, and your other activities on the Services to monitor user traffic patterns and to try to analyze what our users prefer, so that we can design better Products and Services. We may analyze the information that is collected with cookies and other tracking technologies to help us improve our function and to modify the services and information that we provide.
d) Assessing your Application and Credit Status: We may use your information to assess your application, conduct credit checks, determine credit status, and for fraud detection and identification purposes.
e) Other Legitimate Business Reasons: We may also use your information for other legitimate business reasons.
We store all personal information collected for as long as is necessary to satisfy the purposes for which it was collected. Once the personal information is no longer required to be retained to fulfill the purposes for which it was collected and is no longer required or permitted to be retained for legal or business purposes, it will be destroyed or made anonymous.
We may share or disclose your personal information to the following categories of entities and for the following reasons:
a) With our affiliates, strategic partners, agents, third-party marketers, or other unaffiliated parties who are offering products or services that we believe may be of interest to you or who require your personal information, for research, administrative, and/or internal business purposes;
b) With third parties, to assist us in operating the Services, conducting our business, providing our Services to you, and for our marketing and advertising purposes;
c) To third parties, for any corporate reorganization process including, but not limited to, mergers, acquisitions, and sales of all or substantially all of our assets; and with law enforcement, government agencies, and other third parties, for complying with the law, enforcing our website policies, or protecting our or others’ rights, property, or safety.
We may choose to share aggregate and non-personal information with third parties for any reason.
We implement administrative, technical, and physical security measures appropriate to the sensitivity level of your information. It is important that you protect and maintain the security of your account credentials. You must immediately notify us of any unauthorized use of your account. We may use third-party products and services to secure or store your information. Please understand that no data transmission over the Internet can be guaranteed to be 100% secure. Consequently, we cannot ensure or warrant the security of any information you transmit to us. Understand that any information that you transfer to us is done at your own risk. If you have reason to believe that your personal information that we have collected or our system security has been breached, please contact us by using the contact information below.
You may also opt-out of commercial communications by clicking the “unsubscribe” link in one of our electronic marketing messages (e.g. e-mails, text messages) or contact us. We will process your requests as soon as possible and as required by law, but please be aware that it may take us some time to respond to your request and, in some circumstances regarding opt-out requests, you may receive a few more messages until your request is processed.
Our Services may link to third-party websites from companies other than Requity Homes, such as to relevant online resources, our partners’ websites, and other third-party websites. We are not responsible for the privacy practices or content of such other websites. If you have any questions about how these other websites use your information, you should review their policies and contact them directly. We are not responsible for the actions of third parties
In the event that all or part of our assets are sold or acquired by another party, or in the event of a merger, you grant us the right to assign your personal information collected via the Services.
If you would like to access or change your personal information stored by us, please contact us using the contact information provided below. We endeavour to respond to the request in a timely manner to confirm the existence of personal information and, if it exists, communicate the personal information to you in a structured and commonly used electronic format at no cost. We may refuse to provide access to personal information in certain circumstances prescribed by law. If we refuse to provide access or rectification to your personal information, we will provide reasons for the refusal and any other details as required by law.
We do not knowingly collect personal information about minors. If you believe that this has occurred, please contact us using the contact information provided below.
We may update this Privacy Policy from time to time. If we make material changes to our Privacy Policy, we will notify you and other users by posting the updated Privacy Policy on the Requity Homes Services or by using the contact information you have on file with us and will indicate when such changes will become effective. If we make any revisions that materially change the ways in which we use or share personal information previously collected from you, we will give you the opportunity to consent to such changes before applying them to that personal information to the extent required by law.
If you have any questions, comments, or concerns regarding our Privacy Policy or practices, please send an email to our Privacy Officer at privacy@requityhomes.com.
Effective: June 22, 2023
