A guide on marketing strategies for promoting Requity Homes program, including presentation slides, brochure, social media post, property listing, and video tutorials for your prospective clients.

Marketing

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At Requity Homes, we're not just providing a rent-to-own solution - we're building a brand. To ensure that our message is consistent and impactful, we have established a set of rules and guidelines for our partners to follow when marketing our program. It includes an informative guide with standard marketing templates for both print and digital channels, helping you effectively promote your partnership with Requity Homes and expand your reach to potential clients.

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Marketing Toolkit

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Brand Book

A brand book is a guide that outlines the visual and written guidelines for a brand, including rules on how to use the brand's elements to maintain consistency and create a recognizable image.

Download File
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Marketing Template Guideline

This guideline provides instructions and list of standard marketing templates for effective and consistent messaging of Requity Homes' rent-to-own program. It includes instructions on design elements and the file links which you can edit and download.

Download File

Rent-to-Own Calculator

Enhance your clients' experience by offering them a powerful tool to estimate their rent-to-own costs. With our easy-to-use calculator, your clients can better understand their financial journey towards homeownership.

Download Instruction Guide

Marketing Materials

Requity Logo

Brand Icon & Logo

These are the official Requity Homes logo and icon, which can be used on marketing materials by our partners.
image of a couple of people standing in front of a house

Video: How Requity Homes works?

This video explains how Requity Homes' rent-to-own program works.
a woman holding a key to a house with the words how do i qualify for re - equity

Video: How do I qualify for Requity Homes?

This video explains the minimum qualifications to for the rent-to-own program.
a woman sitting on a couch with a laptop computer in her lap

Video: What kind of home can I buy with Requity Homes?

This video illustrates the types of homes available in Requity's rent-to-own programme for your client to pick from.
a man and woman are putting pieces of puzzle together

Video: Understanding your monthly payment

This video explains the breakdown of what your client have to pay for each month under Requity’s rent-to-own program.
a cartoon of a man and woman sitting in a chair with a laptop

Video: How do you buy back your home from Requity Homes?

This video reminds our current Requity Homes clients how to become mortgage-ready when they buy back their house.

Presentation Slides

These presentation slides showcase the advantages of Requity Homes' rent-to-own program, providing potential clients with a clear understanding of how it works and how it can benefit them.
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Download File

Trifold Brochure

Detailed information on rent-to-own processes, ideal for comprehensive guides and in-depth explanations.

Dimensions: 8.5" x 11" (Letter Size)
Print: Double-sided
Pages: 2

Use Canva Template
Edit Powerpoint File

Flyer

Perfect for quick promotions and easy distribution, highlighting key rent-to-own features.

Dimensions: 5.5" x 7.1"
Print: Double-sided
Pages: 1
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Use Canva Template
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Property Listing Flyer

This document contains property details, photos, and contact information for the listing agent under the rent-to-own program.
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Use Canva Template
a close up of a sign advertising a rent to own home

Lawn Signage

This material can promote a rent-to-own property by displaying contact details in a highly visible area of the property lawn.

Use Canva Template
a man sitting on a couch with a laptop and a man sitting on the couch

In-Feed Post: How it works

This social media in feed post template provides a clear and concise message on how the program works in four easy steps.

Use Canva Template
a man sitting on a couch with a laptop on his lap

Story Post: How it works

This social media story post template provides a clear and concise message on how the program works in four easy steps.

Use Canva Template
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In-Feed Post: Benefits

This social media in-feed post template highlights the benefits of the rent-to-own program to potential clients.

Use Canva Template
there are two people shaking hands in front of a house

Story Post: Benefits

This social media story post template highlights the benefits of the rent-to-own program to potential clients.

Use Canva Template
there is a man and woman standing in front of a house

In-Feed Post: Aspirational

This social media in-feed post template encapsulates the aspirations of future homeowners, showcasing how Requity Homes can help them achieve their dream of owning a home.

Use Canva Template

FAQs

Can I use the Requity Homes logo on my marketing materials?
Are there any restrictions on the types of marketing channels I can use to promote Requity Homes?
What are the compliance guidelines for advertising Requity Homes on social media?
Are there any limitations on the claims I can make about Requity Homes in my marketing materials?
What are the consequences of non-compliance with Requity Homes' marketing guidelines?
How often are the marketing guidelines updated, and how will I be notified of any changes?
Are there any specific requirements for the design or content of printed marketing materials related to Requity Homes?
How can I ensure that my marketing materials are consistent with Requity Homes' brand and messaging?